Vernon Robinson for Congress in North Carolina
Oh man, this was funny, funny stuff.
I'm an army public affairs officer with 20 years active time in both the enlisted and officer ranks...and I represent only myself. These are MY recollections and/or opinions. They do not represent the opinions of my supervisors, commanders, the US Army, the DOD or the US Government.
Well, three moving days down and one to go. I finished scrubbing the stove so that it's so clean you could eat...well, you know.
Well, it's moving time again. I just got back from the schoolhouse at Fort Meade. Just a quick thought and will post more later today.
Remember when the Pentagon took heat for paying certain reporters to cover stories in
Well, apparently we DO do it here – without getting punished or fired.
This link will take you to this story.
In the latest blow to editorial credibility and the crumbling of the wall between church and state, nearly half of senior marketing executives (48.9%) said they have paid for an editorial or broadcast news placement, according to a PRWeek/Manning Selvage & Lee survey conducted by Millward Brown, BtoB Online reports.See another, more in depth take here.
A Manning, Selvage and Lee report claims that almost 50% of marketing executives PAY for story placement…including, get this EDITORIAL placement. This is fantastic! Companies are paying for placement on the editorial page, where the connection between truth and reporting is often the weakest.
This is as opposed to paying reporters to cover your “good news” stories. At least there, you have facts that are verifiable. For instance, if we were to pay a reporter to cover a story about building three new schools, someone else could verify that there were…actually….three new schools that we had built.
With the MSL survey, companies are often (but not always) getting editorial placement. This means that they are getting stories that say, “This company is full of people who really have their customers’ best interest at heart.” This is somewhat harder to prove, isn’t it?
My guess is that these placements are in some of the same media outlets that were “outrage” when the
Oh, wicked Harlot, oh shameful wench, thy name is Media.
Whew! It has been a while and it's time to catch up.
h/t to Trevor at Milblogs...
For me, anyone coming in the service after 9-11 should understand one thing: you will very likely go to
No whining…pick up a jumpsuit and stand inside the bars.
Stars and Stripes has published a story concerning a recent study by Lund Media Research. The study recommends changes to various radio services and formats that American Forces Network provides. It’s the first major study in more than ten years.
And the bottom line is that no one has made any decisions about anything yet…
You’re going to hear, read and see lots of accusations in the near future. People want to fill in facts where there aren’t any and speculate over “what it all means”. Some folks see this as an attempt to get rid of certain programs such as Rush Limbaugh (whom I happen to like).
Others, such as John Gibson over at Fox, think that AFN radio is going to become Hip Hop Nation, serving up a “steady diet” of nothing but Hip Hop…No we’re not.
We’re not going to serve up a steady diet of any one food. We understand that we have lots of audiences to serve. Right now we’re just happy to have some better information about our audiences and what they’re interested in.
You’ve all seen this before. An organization—any organization—wants to change things, so they bring in some experts in a particular field. They do some surveys and get a list of recommendations. Then the real work begins when we sit down and start to look at the details. That's where we're at now. Do you think we—or anyone else—is going to start making any changes before we figure out what it will cost and how it will affect us in the long run? We have to answer a lot questions. Will this affect our core values as an organization? Will we be able to sustain it? Will it make things better or worse? Will we have to stop doing something else to make this happen?
Organizations look at all options and consider each one carefully before acting, especially when they’re trying to make things better. These are decisions we’re all going to have to live with for a while so we’re going to take the time to make the right ones.
We understand that our main mission is bringing service members to the information commanders want them to have. We also understand that if we don’t make our products entertaining then the information won’t matter at all. People have to want to tune in and that means giving them something they want.
But anyone who tells you that AFN is “definitely going to do” anything doesn’t have a clue.
The bottom line is this: We ain’t going all Slim Shady on ya…peace out dawg!
Well, sorry for not blogging more often but we're getting ready to make the move back to Korea. Lots of paperwork, a few schools en route, major overhaul for the station wagon AND the German Shepherd...